and now

User Experience Lab

We connect end users to digital service providers

to enhance the quality of local digital solutions; improve customer satisfaction; & accelerate smart product development.

Usability Testing

The lab provides usability testing with real users to help our community avoid poor user experience which can inherently ruin a product.


We generate, process and disseminate extensive knowledge and data to aid better understanding of the end-users by our community members.


We sensitise and enlighten the community on the importance of usability & user experience in product development.

From our blog

A collection of reports, detailed case studies along with nerd talk.